Dev, Business and UX - a strained relationship? Enlightenment for annoyed team members

At the heart of every successful project lies the intricate dance between developers, designers, and business team members. Yet, this relationship often faces challenges due to diverse company cultures, projects, and other factors. In our upcoming workshop, we delve deep into the common problems that plague UX in organizations, shedding light on the root causes of strained relationships to gain tangible insights and actionable solutions. Join us to bridge the gap, foster understanding, and pave the way for a harmonious and productive collaboration that drives your projects to new heights!

You will take-away an overview of typical challenges and actionable ideas how to tackle them.

Roland Sailer

Freelance UX strategist

He works as an independent consultant in UX and CX. At the moment he is mainly helping two teams revolutionize real-estate and pro audio. Before that he took responsibility as chief experience officer at Evooq, a Swiss fintech, for the UX of several programs in the portfolio as well as user centered innovation, company culture and team empowerment. Roland was also Head of CX and member of management at Zühlke Engineering, where he established the CX practices, took responsibility for the direction and formation of the digital consulting group and lead initiatives for successful innovation for diverse clients.His projects won many internationally renowned awards (IF Design, Red Dot Design, Best of Swiss Web, Best of Swiss Apps etc.). He is acting in several juries and works for SwissICTs UX group, as well as beeing a speaker on UX at national and international events and conferences.

Florian Steiner

Principal UX Consultant

For more than 20 years Florian is designing interactions, user experiences and communication in the digital world. He is a motivator, coordinator and topic leader for UX teams and companies. In his career he has been working in companies with different focus and perspectives on digital design. Bringing together these aspects enable him to reflect on the way we work and collaborate.

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